Streem in the News.

Realtime media monitoring provider Streem has today released its State of Australian Media Report for August 2022, exploring ten key media industry trends from 2022 so far.

Sutton certainly disappeared from media view in the lead-up to last week. Research conducted exclusively for Diary by media monitoring service Streem shows that Sutton’s media presence has collapsed in recent months to around 15 per cent of its levels of a year ago, with an average during 2022 of just over 250 media mentions a month for Sutton across Australia in print, TV, radio and online, compared with nearly 1800 mentions during last August alone.

Research produced for Diary by media monitoring agency Streem analysed the first month of the senior Albanese ministry on Sky, from May 22 until June 22 in terms of mentions, including on-screen appearances and spoken references. The Streem data shows that Sky, once out-of-bounds under Shorten, is becoming an indispensable home for some of Labor’s most senior ministers.

While Streem data showed Scott Morrison won significantly more mentions in the traditional media during the six-week election campaign than his opponent, Twitter AU has revealed it was Anthony Albanese who was the most mentioned politician.

Looking at new data from Streem this morning, it appears that the UAP strayed clear of what consistently ranked as the top two issues for Australians this election in its advertising, the environment, and employment.