Distribute your high-quality content to curated journalist mailing lists for maximum impact.
Comprehensive journalist database
Our team works constantly to maintain a detailed, up-to-date database of working journalists. Target reporters by category or publication, or build your own lists easily and efficiently.
Maintain the personal touch
Rich formatting and templates enable you to customise each campaign and align it with your brand. It’s straightforward to set the sender, the reply email address and subject line. Send as soon as it’s ready, or schedule your email for maximum impact.
Pull all your assets together
Outreach makes it simple to send what you want, when you want, to who you want. Combine media releases or announcements with relevant multimedia assets to ensure journalists have all the items they need.
Analyse campaign performance
Refine your strategy in realtime with the use of live data and notifications. Monitor campaigns on the go through unique opens and click-through-rates, or deep dive into the activity of each individual recipient. Conduct longer term analysis on cut-through with key journalists or publications.